"Mason Selkowitz Marketing, a full-service advertising agency, uses LiquiFire Jazz to send personalized HTML e-mail to the sales force of an industrial client. We are able to personalize every e-mail with the goals and prizes for the individual rep, even show them what they can win. The enthusiasm level and buy-in is greatly heightened, because they can see it is a true one-to-one communication, not just a name change. Since this initial effort, we have expanded our program with this client, and introduced the advantages of dynamic, unique HTML e-mail to other clients.

Mason Selkowitz Marketing specializes in development of strategic marketing and communications programs with specific expertise in healthcare, industrial, imaging, education, and food and beverage markets."

Tim Mason
President, Chief Operating Officer

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