When shopping online, customers want to examine products in detail. Whether it be the texture, pattern, stitching or any other specific product attribute, LiquiFire allows users to quickly and interactively get up-close and inspect the merchandise — just like in the store — so they can be sure they are making the right purchase.

This powerful merchandising tool allows you to pre-set zoom targets to focus your shopper’s attention onto specific product features of your choosing. In addition, you can offer different views of the primary product or increase transaction size by introducing product shots of appropriate options and accessories.